Challenge

The largest capital project in the University of Rochester’s history—Golisano Children’s Hospital—opened its doors in July 2015. The eight-story, 245,000-square foot building offers a range of pediatric services. When the plans were drawn, Ballinger focused on the feedback provided from family focus groups at the start of the project, which requested consistent, clear wayfinding to reunite families with their children quickly and easily.

Solution

Architects at Ballinger worked with ArtHouse Design in Denver to create custom themes and consistent icons for each floor of Golisano Children’s Hospital. Impact-resistant Acrovyn by Design was used to display the playful graphics set in the scenery of upstate New York. The nine themed ‘neighborhood’ floors also have clear, consistent wayfinding to reduce anxieties and put patients and their families at ease while navigating the space.